
The makers of CÎROC Ultra-Premium Vodka proudly turn passion into production with the launch of the 'Blue Dot Creative Residency. Through the program, the brand will help remove the biggest barriers many diverse talents face—lack of funds and bandwidth—to expand their potential and become true multi-hyphenates.
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Centered around the verticals of entertainment, music, art and fashion, 'The Blue Dot Creative Residency' is designed to support creatives looking to expand into a new creative field and broaden their platforms by exploring uncharted ventures. The innovative program will deliver an environment of creative ease by providing them with direct funding, resources and access needed to invest back into passion projects that shape the culture of tomorrow.
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Blue Dot Creative Residency
CÎROC’s past has been all about the hustle, and while that’s needed, Let’s Leisure marks a new era for the brand and its consumers —one that invites a new generation to take the leisure they not only deserve, but also need to be their fullest, most creative selves.
Let’s Leisure establishes the brand as the spirit of intentional celebrations – moments of productive play that foster connection and growth that keep you moving forward on the journey.
Blue Dot Creative Residency Program FAQ
The Blue Dot Creative Residency is Ciroc’s innovative pilot program designed to empower creatives to develop and distribute a single passion project in a new creative vertical. This program looks to eliminate barriers and reduce creative friction with capital and resources to empower visionary individuals to fully pursue their passions with ease. This program provides funding, advisory support and other industry resources for storytellers and artists to create something new in a field they’re passionate about. The program is for creatives in the fields of fashion, art, music, and entertainment.
To help creatives add a new hyphen to their name. Most creatives begin as natural multihyphenates as a default, juggling multiple roles and disciplines out of necessity rather than choice. Outsourcing is a luxury. Yet, as success grows, branching out and investing in new creative ventures becomes even more challenging due to a lack of time and energy and bandwidth. Creatives want to do new things however the expectations to repeat success limits their freedom to explore those passions. These unrealized passion projects are a goldmine of creative potential and Ciroc wants to help bring them from concept to content.
This initiative empowers creatives to produce and distribute their next visionary enterprise confidently by breaking down barriers of capital, access, and resources.
To be eligible for the Blue Dot Creative Residency, applicants must be age 25 or older, a resident of the US and be current and working creative in the film/tv, fashion, art or music field. Applications for Blue Dot Creative Residency will open in the coming weeks. Be the first to apply by signing up at www.Ciroc.com.
Grant recipients will be chosen between Ciroc and through a collaboration with Brand MACRO. We will review and evaluate all applications and award grants in a timely fashion for viable projects.
Fund recipients will be selected based on factors including:
Project alignment with the program mission
Resonance of their story
Project scope and budget
Ciroc will award up to $500K in grants and resources for viable projects accepted as part of the inaugural Residency class. All members will be asked to provide a line budget that will reflect the funding needed to execute the project.
In addition to receiving direct funding through grants, members of the Blue Dot Creative Residency will have access to a wealth of industry resources and a diverse network of cross-industry professionals. This includes hands-on working sessions with esteemed creative and executives, peer group guidance and dedicated creative time to collaborate and build alongside other members.
The BDCC will fund creative expressions including but not limited to:
Art Installations/Commissions
Pilots/Proof of Concepts
Unscripted Documentaries
Audio/Podcast Formats
Feature film integrations
Music Videos
Fashion/Capsule Collections
No, content does not need to have Ciroc featured. The Ciroc team will work with creatives on telling their story through creative workshops throughout the program.
Applications for the inaugural class will open in the coming weeks. To be first to know, please sign up at www.ciroc.com.
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